Media Strategy & Buying
Mediahood is a full-service media strategy, planning and buying agency that helps national brands engage on a local level.
And it’s that local level—with the relationships, insider knowledge, and the working-together-for-the-betterment-of-all ethos—that delivers the highly targeted consumer engagement and conversions that sets Mediahood apart.
We bring back meaning to the term “partnership” by engaging in a consistent dialogue with clients throughout the entire planning, strategy, procurement and placement process. And once the placements are made, the conversation continues with ongoing assessments and analytics to ensure your message is reaching and converting the maximum number of consumers throughout the entire campaign.
Learn more about our Strategic Media Planning and Buying. We even offer Creative Services with a distinct and advantageous difference. Learn how the Mediahood Method has enabled these national—and even international—Clients activate consumers on a local level.
Welcome to the Mediahood.
It’s the type of place where the door is always open and we’re always glad you’re here. Whether you need media buying, creative services or even to borrow a cup of sugar, we’re just a phone call away.
From smoothies to snow tires, music to masters degrees, whatever your business, we know how to reach consumers and what makes them react. And, Mediahood knows how to take the demographics of your current consumers to identify new prospective customers most likely to engage, respond and convert.
Media Strategy & Buying
We don’t just facilitate impressions, we deliver conversions. The Mediahood Method utilizes proprietary analytics of consumer demographics, sociographics, and geographics to deliver the best message to the right target via the most effective medium. And we purchase your placement through real time bidding on ad exchanges, so not only do we leverage the most strategic placements, we do it at the best possible price.
We go beyond communicating with your current consumers and use aggregate data models to determine the characteristics of consumers with the greatest potential to convert to new customers. Our data-driven research goes beyond initial placement, continuously assessing placement performance in real time, enabling us to shift messaging and even placement during the campaign for optimal results.
Mediahood works with some of the best creative talent and then fuels the creative process with data uniquely available through our media and consumer analytics. Better knowledge of consumers and the media they interact with translates to more effective creative.